We love the intention of this gorgeous retreat co-hosted by rental favorites 12th Table and designer Lauren Ledbetter. ALERE is a luxury retreat (not to be confused with workshop) for established creative entrepreneurs who want to be intentional about their design, their business, their strategy, their creativity, and their bliss. Rather than focusing on craft,
these awesome ladies created a space for artists to gather for rest, perspective, and kinship and offered their guests an opportunity to step back, refresh, remember why they’re doing what they’re doing, and then gather the energy to do it well for the long run. They also partnered with McKel Hill of Nutrition Stripped who provided attendees with a one on one refresh – a back to basics wellness session tailored specifically to each individual’s lifestyle and needs.
From Megan Proby of 12th Table: For a while, exhaustion and creative burnout have been a common thread among my self-starting, business-owning friends. We all love what we do, but we work so diligently and so hard that we commonly neglect ourselves. A counterintuitive act when you consider it because people always do their best work when they’re personally well and inspired.
I got together with branding expert Lauren Ledbetter and designed ALERE the Retreat. We wanted to sincerely create a retreat and not a workshop—the emphasis being on making ourselves better, not necessarily our craft. We wanted to give people a place to rest, be recharged, and then dive again into the deep end with a renewed perspective.
We assembled the most lovely crew to come to Jackson, Hole Wyoming with us. We wanted to give attendees the space to be creative and stretch their limbs in fields that weren’t their own—a means to spark their excitement again.
Ashley Beyer of Tinge Floral and Holly Carlisle of Rosegolden Flowers gave floral design lessons out in the Wyoming field and decked out our dinner tables. McKel Hill of Nutrition Stripped held one-on-one wellness consults. Lauren gave everyone customized insight on their brand and direction. Claire Wallace loosened everyone up with massages. Chelsea Petaja taught everyone how to sun print. Gemaal Pratt of Aperitif Events held group cocktail lessons. Tec Petaja took everyone’s portraits.
The emphasis throughout the entire experience was on serving people well and giving them the space and time to love and rekindle what they do. Out in the big wild of Wyoming, it proved to be a rather natural effect.
Dates for ALERE 2016 are in the works. 10 attendees maximum. Please email Megan@12thTable.com if you are interested in joining us in Jackson Hole.