See How Erich McVey Shoots and Directs A Real Couple

Guiding and directing a couple during an engagement shoot or on their wedding day can be one of the more challenging aspects of wedding photography.

While some couples may take to being in front of the camera quite comfortably, others will prefer a little more coaching.

Erich McVey says the trick to natural, authentic images is to avoid focusing too much on posing or heavy-handed direction. Instead, he places an emphasis on storytelling.

“I want to tell their story through my photos. I want to illustrate their one-of-a-kind love.”

“Catchall poses—void of authenticity—won’t get the job done. It’s very important to remember that every couple you photograph is a beautiful pair of two minds, hearts, and souls.”

CLICK HERE to learn how and watch a video of Erich shooting and directing a real couple.


Once Wed was launched in March 2008 to meet a need in the marketplace for an online listing service for second-hand wedding dresses. Within a short time, the company had developed into an online wedding publication and resource to provide newly-engaged brides with inspiration and tools to plan their dream wedding. 

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