Gorgeous Couple Shoot Captured At Loom IV By Erich McVey

As a bride, you probably spend hours scrolling through social media and drooling over all things wedding. While you are doing that, we would encourage you to look carefully at the images that capture your attention. These images are probably the ones that you can identify with the most. Why is that? More than likely it is because the image feels authentic and real, as opposed to posed or contrived. At Once Wed, we call that organic – and it is an aesthetic that we love!

If you are a Creative who provides wedding services, you know that achieving an organic aesthetic is an art that is learned and practiced. Today’s feature is an example of how beautiful the result of that aesthetic can be. Nothing but two people, a beautiful day at the beach, and some gorgeous light – all interpreted by the talent behind the lens, as inspired by the talent behind the workshop at Loom IV!

If you are a Creative who is inspired by this feature, we are excited to announce that our sister company is launching a new course with Ginny Au (the creative behind the Loom Workshops).  Loom: Lifestyle and Brand Curation! 

Here is what is covered in the course:

  • Build a lifestyle + commercial portfolio
  • Style environments for more honest imagery
  • Add commercial styling to your service offerings
  • Use Instagram Stories to attract clients
  • Transition from weddings to lifestyle industry

The course is currently on sale through midnight, June 14th – so don’t wait!



About OnceWed.com

Once Wed was launched in March 2008 to meet a need in the marketplace for an online listing service for second-hand wedding dresses. Within a short time, the company had developed into an online wedding publication and resource to provide newly-engaged brides with inspiration and tools to plan their dream wedding. 

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