‘When we eliminate the need to control, what do we see? What can we capture?’

The Loom Series is a practical teaching platform for photographers that encourages authentic documentation of the human condition. Loom began when Ginny Au found that by manipulating a scene for the sole purpose of beauty, the authenticity and memory of a moment was lost. Loom is founded on the principle of seeking a method that encourages a true representation of how clients felt, not just what they look like.


A free seat (valued at $825) to the Loom Nashville Photography Series at Bloomsbury Farm, October 13, 2015.

– Photography of five stories curating the human condition.

– Unlimited use and publication of your images after Tec Petaja publication.

– 2 hour lectures with Ginny Au including how to implement the Loom Philosophy into your photography.

– PDF with resources and inspirational advice.

Travel & lodging expenses are not included in the prize. Read below for how to enter.

1. Post your favorite Loom photo with the tags @oncewed, @loomcurated and #loomcuratedgiveaway

After you’ve posted to Instagram, you’ll then be entered into a random drawing for your chance to win! You’ll be contacted via Instagram after the winner is chosen.

Photography: Erich McVey


Comments (1)

Ksenia | Reply

So nice pictures!

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